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ABOUT
ABOUT
SERVICES
SERVICES
CONTACT
CONTACT

Aleksandra Kostick

Guide Theory Collective Lead

Creative Strategist | Systems Builder | Visual Communicator

About Aleksandra

Through strategic project management and creative design, I produce authentic media content catered towards community engagement and sustainable expansion.

I work at the intersection of people, place, systems, and execution—supporting mission-driven organizations as they bring ideas into functional, lived reality. Through creative design, operations support, and project coordination, I help turn vision into experiences, spaces, and structures that actually work for the communities they serve.

My approach is grounded in systems thinking—an understanding that social, environmental, and operational elements are deeply interconnected. I’m especially drawn to work that involves physical spaces, partnerships, and real-world logistics—where clarity, follow-through, and human connection are as important as creativity or strategy.

Systems Setup Package

Build simple, functional systems that help you track, organize, and operate your work more efficiently.

This package focuses on creating clear structures behind the scenes to help your business or project run smoothly and sustainably.

Deliverables can include:

  • Income and expense tracking systems

  • Inventory and order tracking tools

  • Workflow and task organization systems

  • Basic documentation for ongoing use

My Services

Promotional Design Package

Create clear, cohesive visuals for events, products, or campaigns—without starting from scratch every time.

Whether you’re launching something new or maintaining consistent communication, this package translates your ideas into polished visuals across digital and physical spaces.

Deliverables can include:

  • Flyers, posters, brochures, or banners

  • Social media graphics or reels

  • Event materials (signage, awards, printed pieces)

  • Canva templates for reuse and consistency

Short-Form Video Package

Turn your ideas into clear, engaging video content that’s easy to share and understand.

This package supports storytelling, education, and promotion through short-form video using animation, sound, and visual pacing.

Deliverables can include:

  • Short-form videos (reels or 3-5 minute overview pieces)

  • Animation, captions, and visual storytelling

  • Sound design and music selection

  • Files optimized for web and social platforms

Website Page Refresh Package

Revive and clarify an existing page so it communicates your message clearly and effectively.

Ideal for pages that feel cluttered or outdated. This package improves structure, visuals, and flow so people can quickly understand and engage with the content.

Deliverables can include:

  • Page layout and content restructuring

  • Buttons, icons, and visual elements

  • Banners and supporting graphics

  • Embedded media (video, mixed content)

  • Final page formatted and ready to publish

  • In addition to structured packages, I offer hourly and project-based support for work that doesn’t fit into a predefined scope.

    This includes ongoing collaboration, evolving projects, or more complex needs that require flexibility across creative, strategic, and operational areas.

    Available for:

    • Ongoing creative production

    • Project management and coordination

    • Systems development and refinement

    • Collaborative or long-term projects

How I work

I support projects and businesses across creative, strategic, and operational layers

Shaping how they are seen, how people connect, and how they function.

  • What People See

    I create graphics, promotional materials, website content, and visual systems that communicate ideas clearly and cohesively. My focus is on translating ideas into visuals that guide people through experiences, spaces, and stories.

  • How people connect

    I develop strategic plans and manage timelines, processes, and communication to keep projects organized and consistent. This includes community outreach, relationship-building, and data-informed approaches that support meaningful engagement and long-term impact.

  • How things function

    I assess the needs of a business or project and build systems that support day-to-day operations and long-term goals. This includes creating tools to track finances, inventory, workflows, and performance so work can run efficiently and sustainably.

  • Property Operations & Systems Coordination

    Utilities, tenant coordination, and operational tracking

    Designed and maintained a centralized system to manage day-to-day operations for a multi-unit residential property. This included tracking leases, tenant information, utilities, payment schedules, room availability, and monthly expenses, while serving as a point of coordination for ongoing issues and updates.

    Impact: Improved operational clarity, reduced manual errors, and created a scalable system to support portfolio growth.

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    Intentional Gathering & Masquerade Event (150+ Attendees)

    Event coordination, creative production, and experience support

    Supported the planning and execution of a large-scale intentional gathering, developing invitation copy and design, conversation prompts, printed materials, and pre-event coordination. Focused on translating a shared vision into a cohesive and welcoming experience.

    Impact: Delivered a well-organized event that supported meaningful connection and seamless flow for 150+ participants.

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    Community Data Visualization & Program Support

    Visual communication, systems thinking, and stakeholder engagement

    Collaborated with an academic program team to translate community research and accessibility findings into clear visual materials. Designed charts, infographics, and branded assets to support outreach and stakeholder communication.

    Impact: Clarified complex data and supported the development and launch of a community-centered program.

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    Nature-Based Education Brand — QR-Based Storytelling

    Graphic design, multimedia production, and product storytelling

    Supported a nature-based education brand through ongoing creative production and interactive design. Developed QR-integrated experiences connecting physical products to multimedia storytelling, alongside broader mixed-media assets for brand consistency.

    Impact: Increased audience engagement and extended the narrative experience of physical products through interactive design.

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    Restaurant — E-commerce & Brand Systems

    Website design, inventory systems, and content management

    Designed and launched a Squarespace e-commerce site to support merchandise sales, including product setup, page layout, and visual assets. Built an inventory and order tracking system to streamline fulfillment and maintain accurate stock levels, while managing ongoing social media content across platforms.

    Impact: Established a functional online sales system, improved inventory visibility, and created consistent brand presence across web and social channels.

  • Western Colorado University — MEM (2022–2024)
    Masters in Environmental Management

    Concentration: Sustainable & Resilient Community Management

    HNEE (Eberswalde University) — ERASMUS+ Exchange (2023–2024)

    Global Change Management

    St. Lawrence University — BA, Anthropology & Environmental Studies (2016–2020)
    Kenya Semester Program (2019)

    Adirondack Semester (2017)

Interested in working together? Book a time to connect.

Samples relevant to your service needs will be provided prior to discovery meeting